Yang Hyun Sukisn't an easy man to please, but he only had good things to say aboutBIGBANG's upcoming track "If You"!

He said, "When I was listening to the song, there was a moment when my heart [skipped a beat]. It's the saddest song BIGBANG has released since their debut for the past 9 years. If I, who's in his mid-40s feels this emotional, people in their teens and 20s who like BIGBANG will definitely shed tears together, in my opinion. I think it's the first time I feel more excited about releasing the song than BIGBANG."

He added, "It's the track I like most in this album." 

But apparently that may not be a good thing? Yang Hyun Suk added, "When a producer thinks he/she knows the public's tastes well and is confident, that's the most dangerous and reckless moment."

He also added, "It's weird that a sad and slow song is coming out in the hot summer, isn't it? I liked the previously released songs from their 'MADE' album, but if others are able to feel the same emotions I felt [while listening to this song], I think this is the right time to release 'If You'."

Some of the agency staff worried that BIGBANG might be too busy with new songs released every month and their world tour and individual activities, that they suggested holding off on the upcoming new song releases. However Yang Hyun Suk reasoned,"Keeping the promise made to fans comes first. Because a promise is a promise." So it seems we will be getting all those songs on schedule as promised with no delay!

He said, "BIGBANG's new songs for July will be a summer song that fits with the season and a sad, emotional song. 'If You' is especially a well-made ballad track so even rappersG-Dragon and T.O.P sing in it. They'll be approaching fans with a completely new feel."

Source: http://www.allkpop.com/article/2015/06/yang-hyun-suk-says-big-bangs-upcoming-track-if-you-is-their-saddest-song-yet-and-his-personal-favorite

[OSEN=??? ??] Group BIGBANG releases two songs at the same time on July 1. It is a strategy to further raise their guard against rush of girl groups’ comeback in this summer, and an expression of their will to keep the promise to release new songs every month from May to August this year. According to music industry insiders, the two new songs will be quite contrasting to each other, as one is an exciting summer song and the other is a song with a sentimental mood.

According to music insiders on the 26, BIGBANG has concluded to release two new songs of the “MADE” album on the 1 of next month, and been busy to prepare for the new release. One of the two songs is a quick-tempoed dance song and the other is a song with a slow tempo, which has the saddest-ever mood among all BIGBANG songs. The two songs with different feels are known to be well-expressing the team’s different appeals.

It is also known that BIGBANG had difficulties in defining the timing of the new release, because of their tight schedule for performance for new songs, world tour, and individual activities. However, as they promised to release new songs on the 1 of every month from May to August, the decision was made to unveil new songs on July 1 as planned.

BIGBANG is carrying out “MADE” project, releasing new songs on the 1 of every month from May. “LOSER” and “BAE BAE” released in May, as well as “BANG BANG BANG” and “WE LIKE 2 PARTY” released in June took the No.1 and No.2 places on major music charts upon their release, to sweep the music scene. Plus, the music videos of the four songs have also proven BIGBANG’s power by surpassing 100 million views on video-streaming website YouTube all together.

Notably, BIGBANG’s influence was great not only on music charts, but also in TV music shows. “LOSER” dominated all TV music shows and achieved ten crowns, and “BANG BANG BANG” followed the footsteps to set a record of getting the most trophies, by taking the No.1 in cable channel Mnet’s “M-Countdown” aired on the 25.

While “BANG BANG BANG” is staying in top places on music charts despite attacks from new songs flooding out everyday, music fans are paying keen attention to whether the two contrasting songs to be released next month will trigger “BIGBANG vs. BIGBANG” competition once again.

2015. 6. 26.
Source: http://www.yg-life.com/archives/52758?lang=en