[Article] Nike announces collaboration with Korean superstar G-Dragon

ABS-CBN News – Posted at Nov 04 2019 06:48 PM

Photo from Nike News’ website 

Footwear giant Nike announced its latest collaboration with Korean superstar Kwon Ji-yong, more popularly known as G-Dragon.

The leader of the Korean group BIGBANG posted a teaser of the collaboration on his personal Instagram page on November 1, just a few days after he was discharged from military service.

According to Nike, the Air Force 1 “Para-noise” has a “unique upper fabrication that features a black painted overlay designed to slowly wear away over time to reveal a personal artwork created by G-Dragon.”

Photos posted by G-Dragon show a black Air Force 1 with a daisy embroidered on the tongue and G-Dragon’s PEACEMINUSONE imprint.

Nike also said the artwork conveys G-Dragon’s “vision of a world where the youth are unified through creativity and a free exchange of ideas.”

The Nike Air Force 1 Para-noise will be released globally on November 23.

Source: ABS CBN

[Article] Take an Official Look at G-Dragon’s PEACEMINUSONE x Nike Air Force 1 “Para-Noise”

 

After a series of teasers, we now have an official look at G-Dragon‘s upcoming PEACEMINUSONE x Nike collaboration. Dubbed the PEACEMINUSONE x Nike Air Force 1 “Para-Noise,” celebrates the BIGBANG leader’s infatuation with hip-hop and the element of style expression associated with the music genre.

“Ever since I came across hip-hop as a kid, AF1 has had a meaning greater than just shoes,” says G-DRAGON. “I couldn’t afford them, so I would always pass the Nike store and admire them with my eyes and heart only. For those who loved hip-hop culture, oversized clothes, hats and matching-colored AF1s was the uniform.”

Centered around the South Korean superstar’s growth in a worldwide phenomenon, the low cut AF1 features a premium leather upper painted over with a special black coating that wears away over time to reveal a personal artwork created by G-Dragon. The hidden artwork is inspired by G-Dragon’s sense of optimism towards art as a form of self-expression for youth around the world to be unified through collective creativity.

The upper also comes complete with contrast white Swoosh branding, embroidered daisy motifs at the tongue, branded thick laces and removable custom pins in the upper eyelets. Rounding up the design of the shoe is a PEACEMINUSONE marked white lining, printed insoles and an AF1 sole unit dressed all over with haphazardly applied strokes of black paint.

Rumored to be priced at $200 USD, G-Dragon’s PEACEMINUSONE x Nike Air Force 1 “Para-Noise” is set to release globally November 23. Stay tuned for an official list of locations set to receive the collaboration. Also, take a look at one of the 88 custom reworks of the collaboration G-Dragon has prepared for Friends & Family below.

Source: Hypebeast