March Boy Group Member Brand Reputation Rankings Announced

The Korean Business Research Institute has revealed this month’s brand reputation rankings for individual boy group members!

The rankings were determined through an analysis of the consumer participation, media coverage, communication, and community awareness indexes of 703 boy group members, using big data collected from February 19 to March 19.

BTS’s Jimin held onto his spot at the top of the list for the second consecutive month, earning a brand reputation index of 5,143,223 for March.

High-ranking phrases in Jimin’s keyword analysis included “concert,” “ARMY,” and “Our Blues,” while his highest-ranking related terms included “perform,” “participate,” and “donate.” His positivity-negativity analysis also revealed a score of 87.09 percent positive reactions.

Wanna One’s Kang Daniel also maintained his position at second place with a brand reputation index of 4,342,676 for the month.

Meanwhile, ASTRO’s Cha Eun Woo rose to third place this month with a brand reputation index of 3,649,305.

2PM’s Lee Junho took fourth place on the list with a brand reputation index of 3,296,824, while Super Junior’s Kim Heechul rounded out the top five for March with a total index of 3,062,327.

Check out the top 30 for this month below!

1. BTS’s Jimin
2. Wanna One’s Kang Daniel
3. ASTRO’s Cha Eun Woo
4. 2PM’s Lee Junho
5. Super Junior’s Kim Heechul
6. BTS’s V
7. BTS’s Jungkook
8. Super Junior’s Choi Siwon
9. SHINee’s Minho
10. BTS’s Jin
11. Super Junior’s Kyuhyun
12. BTS’ Suga
13. BIGBANG’s G-Dragon
14. SHINee’s Key
15. BTS’s RM
16. VICTON’s Byungchan
17. WINNER’s Song Mino
18. WINNER’s Kang Seung Yoon
19. BTOB’s Hyunsik
20. BTS’s J-Hope
21. NU’EST’s and Wanna One’s Minhyun
22. Wanna One’s Ha Sung Woon
23. SEVENTEEN’s Mingyu
24. Wanna One’s Park Ji Hoon
25. SF9’s Rowoon
26. BTOB’s Minhyuk
27. BTOB’s Eunkwang
28. Highlight’s Yang Yoseob
29. BTOB’s Yook Sungjae
30. Wanna One’s Kim Jae Hwan

Watch Cha Eun Woo in “True Beauty” with subtitles below!

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