The Korean Business Research Institute has revealed this month’s brand reputation rankings for individual idols!
The rankings were determined through an analysis of the consumer participation, media coverage, interaction, and community awareness indexes of 1,730 idols, using big data collected from February 25 to March 25.
BIGBANG’s G-Dragon topped this month’s list with a brand reputation index of 7,078,959, marking a 67.81 percent increase in his score since February. High-ranking phrases in his keyword analysis included “TOO BAD,” “world tour,” and “Übermensch,” while his highest-ranking related terms included “release,” “solid,” and “exhibit.” G-Dragon’s positivity-negativity analysis also revealed a score of 91.89 percent positive reactions.
IVE’s Jang Won Young took second place with a brand reputation index of 5,959,953, while BLACKPINK’s Jennie came in at a close third with a score of 5,878,107.
BLACKPINK’s Rosé ranked fourth with a brand reputation index of 4,880,783, and aespa’s Karina rounded out the top five for March with a score of 4,446,052.
Check out the top 30 for this month below!
- BIGBANG’s G-Dragon
- IVE’s Jang Won Young
- BLACKPINK’s Jennie
- BLACKPINK’s Rosé
- aespa’s Karina
- ASTRO’s Cha Eun Woo
- BTS’s Jimin
- BTS’s Jungkook
- BTS’s j-hope
- BTS’s Jin
- IVE’s An Yu Jin
- BLACKPINK’s Jisoo
- BTS’s V
- BLACKPINK’s Lisa
- aespa’s Winter
- NU’EST and Wanna One’s Hwang Minhyun
- BTS’s RM
- Wanna One’s Kang Daniel
- IVE’s Rei
- SHINee’s Key
- THE BOYZ’s Juyeon
- Red Velvet’s Irene
- Red Velvet’s Seulgi
- Red Velvet’s Wendy
- SEVENTEEN’s Hoshi
- IVE’s Gaeul
- Red Velvet’s Joy
- BTS’ Suga
- Red Velvet’s Yeri
- Super Junior’s Kim Heechul
Source (1)
