[Article] July Idol Group Brand Reputation Rankings Announced

July Idol Group Brand Reputation Rankings Announced

The Korean Business Research Institute has revealed this month’s brand reputation rankings for all idol groups!

The rankings were determined through an analysis of the consumer participation, media coverage, interaction, and community awareness indexes of various idol groups, using big data collected from June 17 to July 17.

BLACKPINK topped this month’s list with a brand reputation index of 7,707,025, marking an 85.60 percent increase in their score since June. High-ranking phrases in the group’s keyword analysis included “JUMP,” “world tour,” and “full group,” while their highest-ranking related terms included “unparalleled,” “all-kill,” and “sold-out.” BLACKPINK’s positivity-negativity analysis also revealed a score of 94.57 percent positive reactions.

BTS came in at a close second with a brand reputation index of 7,483,615, marking a 7.39 percent increase in their score since last month.

IVE rose to third place with a brand reputation index of 3,822,629, marking a 5.32 percent increase in their score since June.

SEVENTEEN took fourth place for July with a brand reputation index of 3,037,148, while BIGBANG rounded out the top five with a score of 2,387,627.

Check out the top 30 for this month below!

  1. BLACKPINK
  2. BTS
  3. IVE
  4. SEVENTEEN
  5. BIGBANG
  6. TWICE
  7. Red Velvet
  8. i-dle
  9. KiiiKiii
  10. SHINee
  11. ILLIT
  12. MEOVV
  13. EXO
  14. NCT
  15. OH MY GIRL
  16. THE BOYZ
  17. RIIZE
  18. aespa
  19. Super Junior
  20. Hearts2Hearts
  21. H1-KEY
  22. ENHYPEN
  23. fromis_9
  24. BABYMONSTER
  25. FIFTY FIFTY
  26. Stray Kids
  27. ATEEZ
  28. HIGHLIGHT
  29. Apink
  30. izna

Watch BTS’s film “BREAK THE SILENCE: THE MOVIE” with subtitles on Viki below:

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Source: Soompi