The Korean Business Research Institute has revealed this month’s brand reputation rankings for individual idols!
The rankings were determined through an analysis of the consumer participation, media coverage, interaction, and community awareness indexes of 1,730 idols, using big data collected from June 23 to July 23.
BTS’s Jimin continued his reign at the top of the list this month with a brand reputation index of 8,183,409, marking a 17.16 percent increase in his score since June. High-ranking phrases in Jimin’s keyword analysis included “Who,” “cake fairy,” and “ARMY,” while his highest-ranking related terms included “unparalleled,” “unrivaled,” and “unchanging.” Jimin’s positivity-negativity analysis also revealed a score of 94.05 percent positive reactions.
BIGBANG’s G-Dragon rose to second place for July with a brand reputation index of 6,056,259, marking an 8.39 percent increase in his score since last month.
BLACKPINK’s Rosé climbed to third place with a brand reputation index of 5,780,067, marking a 10.98 percent rise in her score since June.
BTS’s Jungkook held onto his spot at fourth place with a brand reputation index of 5,131,314 for July, while BLACKPINK’s Jennie came in at a close fifth with a score of 5,080,586.
Check out the top 30 for this month below!
- BTS’s Jimin
- BIGBANG’s G-Dragon
- BLACKPINK’s Rosé
- BTS’s Jungkook
- BLACKPINK’s Jennie
- IVE’s Jang Won Young
- BTS’ Suga
- BTS’s Jin
- BLACKPINK’s Lisa
- BLACKPINK’s Jisoo
- ASTRO’s Cha Eun Woo
- BTS’s j-hope
- BTS’s RM
- IVE’s An Yu Jin
- BTS’s V
- aespa’s Winter
- IVE’s Rei
- Red Velvet’s Joy
- Red Velvet’s Wendy
- THE BOYZ’s Juyeon
- SHINee’s Key
- TWICE’s Momo
- SEVENTEEN’s Hoshi
- THE BOYZ’s Sunwoo
- Red Velvet’s Yeri
- Red Velvet’s Irene
- TWICE’s Sana
- EXO’s Baekhyun
- SEVENTEEN’s Wonwoo
- SEVENTEEN’s Mingyu
Watch BTS’s film “BREAK THE SILENCE: THE MOVIE” on Viki below:
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