BIGBANG’s Taeyang will be the face of Givenchy in 2023!

On January 17 local time, the luxury French fashion house officially announced, “Givenchy is pleased to announce the appointment of Taeyang as 2023 global ambassador.”

Creative director Matthew Williams remarked, “Taeyang is an inspiring artist—a music pioneer with an authentic, barrier-breaking way of expressing his own personal style, which fits perfectly with today’s Givenchy aesthetic.”

Meanwhile, Taeyang expressed his excitement by commenting, “I am grateful to be able to start this new chapter of my life with Givenchy. It holds a special meaning to me, as Givenchy is a brand that has inspired me in many ways over the years.”

“Matthew has also been a leader in both fashion and culture for many years,” continued Taeyang. “I look forward to the exciting ways to collaborate with Givenchy through this partnership.”

Taeyang, who will attend Givenchy’s Men’s Fashion Week show in Paris tomorrow, is the first Korean male artist to be named a global ambassador for the brand—joining aespa, who was the first K-pop artist appointed to the role back in 2021.

Givenchy is pleased to announce the appointment of @Realtaeyang as 2023 global ambassador. pic.twitter.com/0VjsHhzro4

— Givenchy (@givenchy) January 17, 2023

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BIGBANG’s Taeyang’s new single featuring BTS’s Jimin is dominating iTunes charts across the globe!

On January 13 at 2 p.m. KST, Taeyang released his highly-anticipated new song “VIBE” featuring Jimin. Not only did the single get off to a strong chart within Korea, immediately ranking high on all major domestic realtime music charts, but it also shot to the top of iTunes charts in numerous other countries.

According to THEBLACKLABEL, by the morning of January 14 KST, “VIBE” had already hit No. 1 on iTunes Top Songs charts in at least 60 different regions around the world—and that number continues to climb.

Congratulations to both Taeyang and Jimin on the success of their new song!

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The Korean Business Research Institute has revealed this month’s brand reputation rankings for individual boy group members!

The rankings were determined through an analysis of the consumer participation, media coverage, communication, and community awareness indexes of 703 boy group members, using big data collected from December 14, 2022 to January 14, 2023.

BTS’s Jimin rose to the top of the list this month with a brand reputation index of 5,713,172. High-ranking phrases in his keyword analysis included “With You,” “Taeyang,” and “VIBE,” while his highest-ranking related terms included “collaborate,” “compose,” and “release.” Jimin’s positivity-negativity analysis also revealed a score of 86.64 percent positive reactions.

ASTRO’s Cha Eun Woo came in at a close second with a brand reputation index of 5,643,772, marking a 5.99 percent increase in his score since December.

BTS’s Jungkook took third place in the rankings with a brand reputation of 4,804,755, while Wanna One’s Kang Daniel and Park Ji Hoon rounded out the top five at fourth and fifth places respectively.

Check out the top 30 for January below!

1. BTS’s Jimin
2. ASTRO’s Cha Eun Woo
3. BTS’s Jungkook
4. Wanna One’s Kang Daniel
5. Wanna One’s Park Ji Hoon
6. NU’EST and Wanna One’s Hwang Minhyun
7. BTS’s RM
8. BTS’s V
9. BIGBANG’s G-Dragon
10. BTS’ Suga
11. Super Junior’s Sungmin
12. BTS’s J-Hope
13. WINNER’s Song Mino
14. EXO’s Baekhyun
15. Super Junior’s Choi Siwon
16. NCT’s Mark
17. SHINee’s Key
18. NCT’s Haechan
19. Super Junior’s Kyuhyun
20. Super Junior’s Kim Heechul
21. NCT’s Jaemin
22. NCT’s Jaehyun
23. SHINee’s Minho
24. NCT’s Jisung
25. THE BOYZ’s Juyeon
26. BIGBANG’s Taeyang
27. Wanna One’s Kim Jae Hwan
28. NCT’s Doyoung
29. NCT’s Jungwoo
30. NCT’s Jeno

Watch Park Ji Hoon in his hit drama “Weak Hero Class 1” with subtitles below!

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