[Article] March Idol Group Brand Reputation Rankings Announced
The Korean Business Research Institute has revealed this month’s brand reputation rankings for all idol groups!
The rankings were determined through an analysis of the consumer participation, media coverage, interaction, and community awareness indexes of various idol groups, using big data collected from February 12 to March 12.
IVE held onto their spot at the top of the list this month with a brand reputation index of 6,898,158, marking a 2.01 percent increase in their score since February.
High-ranking phrases in IVE’s keyword analysis included “Jang Won Young,” “An Yu Jin,” and “REBEL HEART,” while their highest-ranking related terms included “conquer,” “all-kill,” and “long-running.” IVE’s positivity-negativity analysis also revealed a score of 91.07 percent positive reactions.
BTS rose to second place with a brand reputation index of 6,448,468, marking a 42.05 percent increase in their score since last month.
BLACKPINK took third place with a brand reputation index of 5,182,100, while SEVENTEEN came in fourth with a score of 4,422,608.
Finally, BIGBANG rounded out the top five with a brand reputation index of 3,992,344, marking a 14.41 percent rise in their score since February.
Check out the top 30 for this month below!
- IVE
- BTS
- BLACKPINK
- SEVENTEEN
- BIGBANG
- aespa
- KiiiKiii
- (G)I-DLE
- TWICE
- SHINee
- EXO
- Red Velvet
- Hearts2Hearts
- fromis_9
- OH MY GIRL
- THE BOYZ
- BTOB
- Stray Kids
- BOYNEXTDOOR
- ATEEZ
- NCT
- MONSTA X
- ENHYPEN
- ASTRO
- LE SSERAFIM
- RIIZE
- Super Junior
- TWS
- ONF
- BABYMONSTER
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